Welcome SXSW attendees visiting LAist for various reasons. Welcome to our site! Please look around and dig through the archives and make yourself at home, and yes, feel free to subscribe to our feed, etc. Yes, it's true, tonight we are having a party at the infamous Room 710 at 710 Red River across the street from The Red Eye Fly and Stubb's. LAist are big fans of Room 710, and only because of......

Asher Garber was born and mostly raised in the Valley. He saw "Fast Times at Ridgemont High" during its first weekend run at the Pacific 4 in the Sherman Oaks Galleria. An alum of Oakwood High in NoHo and UCSB, Asher eventually moved to Austin, TX where he owns and operates Room 710, one of the original Red River rock clubs, all while desperately trying hard to actually finish his first real live, no-shit-I’ve-got-one,......